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The Central Committee of the Communist Party of China's Decision on Further Comprehensively Deepening Reform and Promoting Chinese Modernization, which was deliberated and adopted by the Third Plenary Session of the 20th CPC Central Committee, emphasized that the long-term mechanism for expanding consumption should be improved, restrictive measures should be reduced, public consumption should be reasonably increased, and the initial economy should be actively promoted.In recent years, in addition to going overseas, Beijing, Shenzhen, Guangzhou, Chengdu, Wuhan and other cities have introduced policies to support the development of the first-time economy, aiming at giving full play to the role of the first-time economy in gathering customers, driving the entire local industrial chain and empowering regional economic and social development. Then, why should we actively develop the starting economy? Study times pointed out that it is of great value to actively develop the starting economy.Compared with the first store economy, the connotation of the first-time economy is richer. Study times said that there is a big difference between the first-time economy and the first-store economy. The first-store economy refers to an economic form that uses the advantages of resources to attract domestic and foreign brands to open stores in the region for the first time, so as to achieve the optimal coupling between brand value and regional resources, thus having a positive impact on the regional economic development. The first store can be the first store in the world, the first store in China, the first store in the region, etc. Through the opening of these first stores, consumers can be provided with more diversified and personalized choices, and at the same time, business innovation and upgrading can be promoted.

Chain development: The starting economy not only pays attention to the first activity, but also emphasizes the whole chain development process, including the complete system of research and development, release, display, promotion and sales of new products.When was the starting economy proposed?Chain development: The starting economy not only pays attention to the first activity, but also emphasizes the whole chain development process, including the complete system of research and development, release, display, promotion and sales of new products.

Leading the consumption trend: the first-time economy leads the new consumption trend through the supply-side structural reform, satisfying consumers' pursuit of new things and high-quality life.However, the starting economy emphasizes the whole process of chain development, which not only brings short-term effects such as new product release activities and brand display to the city, but more importantly, it forms an industrial ecosystem around new products, new formats, new models, and the gathering of first stores and headquarters, and gradually builds a complete system network of new product research and development, release, display, promotion and sales.However, we should also clearly see that due to the influence of capital, technology and other factors, the initial economic development momentum in various regions is not strong, and innovation and individuality are insufficient. At the same time, the lack of relevant support policies leads to the fact that the initial economy has not yet played its due role in stimulating consumption potential and expanding consumption. In the future, it is necessary to continuously support qualified places to develop the first-round economy.